By Tayler Gilmartin
Event teams now have a centralized view of hotel performance and predictive insights directly from an event’s Meeting Master. The new Predictive Intelligence page brings together budget, contracted inventory, current sales performance, and forecasting data to make it easier to evaluate pacing and understand projected outcomes.
This update also lays the foundation for forecasting automation by surfacing the key data points currently used in manual prediction analysis.
Top Level Metrics
Accessed via a new menu item within the Meeting Master, users get an at-a-glance view of event performance and forecasted outcomes through summary widgets.
- View Budgeted Room Nights and Revenue based on the event’s Financial Info configuration
- View Contracted Room Nights and Peak Rooms across contracted hotels
- See Predicted Revenue based on the latest forecasting model when prediction data is available
- See Predicted Revenue (Client), which incorporates projected performance and event revenue-sharing logic
- View Actualized Revenue when financial data has been entered
Hotel Performance
Analyze current hotel performance across all contracted properties through a comprehensive hotel-level breakdown.
- Review current sold activity and revenue performance
- Compare hotel commission, subsidies, and rebates
- Track Net Sold ADR using commissionable room types and applicable financial adjustments
- Monitor commissionable room nights sold and peak rooms sold
- View current hotel revenue generated from room night activity
- Customize the table with additional metrics, including:
- Transaction fees per reservation
- Transaction fees per room night
- Single ADR at open
- Contracted block inventory
- Peak block inventory
- Current subsidy revenue
Weeks Out Predictions
Track booking pace over time and compare current performance against forecasted outcomes.
- View room night and revenue performance by weeks-out intervals beginning at 30 weeks or when sold data is available
- Compare current room nights sold against final predicted room nights
- Compare current revenue against final predicted revenue
Monitor week-over-week forecast changes
